Design, web and marketing agency in Cheltenham, Gloucestershire

Room 58 to develop and execute a marketing strategy for JMP Luxury!

Sutton — Sun, 27 Jan 2008 15:01:30 +0000

In December 2007, JMP Luxury, a specialist provider in serviced apartments to the corporate and leisure markets, commissioned Room 58 as its virtual marketing department.

As with Hush interiors, JMP Luxury has outsourced the creation and execution of the marketing strategy to the Room 58 team.

The project began with the development of a strategy and marketing calendar to map out the activities required to meet the company’s objectives for 2008.

With a foothold in the corporate sector, especially within the financial service market with its range of apartments located in Canary Wharf, JMP Luxury wishes to leverage this position. This corporate offering therefore, is our focus for Q1 2008.

JMP Luxury also holds a unique position in offering serviced apartments as weekend leisure breaks. The apartments are ideal for groups such as hen parties, and additional services such as “sparties�? (in-apartment spa parties) are offered to enhance the experience.

The project began with an evolution of the corporate identity. Throughout the year this will be rolled out to various media, including web sites, printed materials and exhibition stands.

Hush… not so quiet anymore! Room 58 takes the company to a new level!

Sutton — Fri, 25 Jan 2008 15:04:00 +0000

What an exciting win for Room 58! Hush, a Cheltenham based contemporary furniture retailer has commissioned Room 58 as its marketing and design agency for 2008.

The first step was to invite Hush Directors, Dustin Wise and Bill Beckley to a brainstorming workshop to examine the company’s positioning, look at the competition and set the objectives for the coming year.

The outcome of the meeting was the creation of a marketing strategy and calendar, which commenced in December 2007 with the development of a new corporate identity.

This new brand image will soon be rolled out across the entire organization. We are currently engaged in redesigning the shop front and interiors and redeveloping the customer experience. A web site and a suite of in-store media will assist in promoting the Hush Design Services as well as the furniture range.

The new look store will open in April. Please check our web site for further updates.

The Atlantic Rowing Challenge progress

Sutton — Wed, 16 Jan 2008 12:31:46 +0000

Rachel Smith and Lin Griesel are making excellent progress with their rowing challenge in aid of Breast Caner. So far the couple have raised A FANTASTIC £68,578 - BUT IT’S NOT TOO LATE TO SUPPORT THE TEAM! For all news “LIVE” FROM THE BOAT and to follow THEIR POSITION ROW OVER TO www.atlanticrowingchallenge.co.uk under the news (blog) section.

Click on the thumbnail below for a larger view.

NEW LAUNCH FROM THE MAKERS OF TYRRELLS POTATO CHIPS

Sutton — Tue, 15 Jan 2008 14:02:44 +0000

William Chase owner of Tyrrells Potato Chips has appointed Room 58 to assist in
the development of brand, marketing and merchandising materials alongside a web
site, for their new venture - a premium vodka.

Room 58 are delighted to be working with the award winning company, who have
built an enviable reputation for producing a range of potato and vegetable
chips sold in hi-end retail outlets such as Selfridges, Harrods, Harvey Nichols
and Waitrose.

Makeup Gem’s beautiful site goes live!

Sutton — Fri, 28 Dec 2007 14:57:57 +0000

Makeup Gem, yet another exquisite site designed by the creative masters at Room 58. With the assistance of Martin Colin Jones, the creative team created an exciting and fresh web site to a tight budget.

The site is content managed and incorporates a beautiful gallery of this very talented make up artists work. Many of the photos were also taken by Kate, our in-house photographer.

Please feel free to view the site at: www.makeupgem.co.uk

JMA settles for nothing less than the best!

Sutton — Fri, 28 Dec 2007 14:45:33 +0000

JMA, an entertainment company, contacted Room 58 for advice and assistance with the design and development of their brand and web site.

The concept behind the ‘lip’ icon is to portray JMA as an organisation that specialises in comedy gigs, bands, acts and artists that all use their lips to express their talent.

The new web site, which will be launched shortly, represents JMA as a professional, clean-cut and well-established company. The site denotes a strong corporate looking identity. An important part of the new web site will be the registration form, which will enable new artists to send their portfolio directly to JMA. As a content managed site, The JMA team will be able to update it in-house.

The site will be going live soon so stay tuned!

Intamarque launches an innovative site!

Sutton — Wed, 28 Nov 2007 14:43:58 +0000

Intamarque, a specialist in export and distribution of branded food and non-food products to over 50 countries worldwide, approached . Room 58 for assistance with the redevelopment of their web site.

The Intamarque team was passionate about having a simplistic, refreshed design. The site uses iconic images and taglines to clearly articulate Intamarque’s offerings. The site follows the company’s strict brand guidelines and ensures that the core brand colour palette is used throughout the design.

To view the site go to www.intamarque.com

Orchestr8 goes LIVE!!

Sutton — Wed, 28 Nov 2007 14:37:54 +0000

Room 58 has worked with Orchestr8, a specialist in supply chain consulting, for a number of years and have since developed a strong working relationship.

Having experienced success, winning clients such as Boots and 3M, the Orchestr8 team decided to invest into enhancing its marketing presence, developing a new web site and a suite of printed marketing materials and an exhibition stand.

The new web site is content managed and delivers a clean and fresh approach to this market. To enhance the site we created a campaign that uses powerful imagery to describe what the company offers. The use of rotating banners to present this campaign engages the user and assists Orchestr8 in standing out from the crowd.

Please feel free to visit the web site at: www.orchestr8.com

New web presence for Your Store

Sutton — Thu, 25 Oct 2007 14:40:56 +0000

Room 58 recently launched a new web site and developed a range of marketing materials for Your Store.

Cheltenham based, Your Store is an office and warehouse facility providing a range of outsourced administration services for a number of small growing businesses. Solutions include, storage and despatch services through to complete outsourced business administration.

To support its growth strategy, Your Store felt it was important to have an established and credible web presence. The site is simple, clean and professional. The structure of the site is effective with an appealing homepage. The site follows on to clearly articulate its purpose and mission.

Your Store are delighted with the end result and we have since been producing a range of printed marketing materials. To view the new web site visit www.yourstore.co.uk

Ellie G news

Sutton — Mon, 15 Oct 2007 14:38:12 +0000

In 2006 Room 58 completed a re-brand for the Cheltenham based fashion retailer Ellie G. The store underwent a completed redesign whereby a room up stairs was designated for private consultancy sessions.

As a result of the success of the new identity, Ellie returned to Room 58 for assistance with continuing the brand’s development across the web. The new web site exhibits groundbreaking design. This beautiful web site shows different aspects of the shop, its fabrics and textures and begins to promote the consultancy side of Ellie’s business.

The web site is built on a content managed system which allows the client and her team to easily update the ‘Collections’ and ‘What’s Hot’ sections as new ranges are hand-picked and launched.

Room 58 also expanded its team to include an in-house photographer. The web site gallery therefore includes examples of our work within this new arena. To view the site, visit www.ellieg.com