Mondo

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Room 58 was selected by Cheltenham based, Mondo – Experience Hair, to design the interior of the salon and the company brand prior to its launch in 2005.

In this highly competitive market, brand image and customer experience is vital to success. The task began with the development of the brand persona and identity. This laid down strong design cues for the design of the salon.

The brand had to be all encompassing, touching the consumer as often as possible, from an advert in the local magazine, on the internet, as a memorable experience within the salon and even through the appointment cards they take away.

The brand has been well received and continues to support the growth of this promising new company. Room 58 continues to work with the Mondo team to ensure the business ethic and focus on customer experience is maintained.