E-Business

As the Internet becomes an increasingly important component of the marketing mix, meaningful analysis of this medium is essential. By understanding the net, we have developed both an effective and efficient approach to online strategy and have learnt to harness the potential of this increasingly powerful tool.

Room 58 offers an e-business decision support service branded as Guru. Guru helps companies analyse and improve their web sites by producing detailed insight into every user visit. Based on these reports, Room 58 will make calculated recommendations and devise tailored strategies to help clients improve traffic and conversion rates for their sites.

Both web sites and e-marketing can be monitored through Guru, and several of our clients are already reaping the benefits of the Guru system and Room 58’s considerable experience in the web arena.